ABC Television has interviewed AFL Asia’s President, Phil Johns, outside the MCG regarding the future of the Australia Network (to view, click here).
The interview was aired on 9 June 2014 in Australia and was repeated on the Australia Network.
Johns argued that Australian Rules Football is Australia’s Signature Sport and, therefore, can be a powerful vehicle to promote Australia.
Aussie Rules’ potential to promote Australia is enhanced when the Australia Network beams in the footy.
The satellite feed from the Australia Network validates and reinforces the message of our army of ‘Kangaroo Footy Ambassadors’. We work in professional positions and build relationships across Asia which helps to bridge the gap between Australia and Asia.
To view the news item on the ABC, click here.
* To view other AFL Asia items that have appeared in the media, click here.